HE Turki Alalshikh, Chairman of the General Entertainment Authority (GEA), announced that Riyadh Season 2025 has surpassed 8 million visitors since its launch in October, reflecting the strong public turnout and growing demand for the diverse events and experiences offered throughout the season.
This milestone comes amid the continued rollout of new events and experiences that have contributed to increasing visitor numbers and attracting a broad spectrum of audiences from within the Kingdom and abroad, through entertainment content that combines global showcases with distinctive local experiences.
Across the Season’s various zones, attendance was exceptionally high, led by Al-Suwaidi Park, which spotlights the cultures and heritage of several countries through their cuisine, arts, traditional attire, and crafts. This was complemented by strong crowds at Boulevard City, with its theatres, concerts, and live entertainment shows, and at Boulevard World, which offers experiences inspired by multiple nations, alongside a range of distinctive zones and events that helped broaden the choices available to visitors.
The Riyadh Car Show recorded strong attendance during its days of operation, attracting car enthusiasts and technology fans through the showcase of the latest models and global innovations, making it one of the season’s standout attractions.
Major sporting events have also played a key role in boosting audience momentum, most notably the global boxing event The Ring IV, which hosted prominent world-class bouts and ranked among the most attended events during the period.
Beast Land, presented by global content creator MrBeast, has seen heavy turnout since its opening, offering an interactive entertainment experience that combines games, adventures, and live shows across a vast area designed to cater to all age groups.
Meanwhile, The Groves has emerged as one of the season’s new destinations, attracting significant interest with its blend of entertainment, dining, and refined atmospheres, adding a distinctive dimension to the overall visitor experience.
Surpassing 8 million visitors within a short timeframe underscores the scale, diversity, and continuous renewal of Riyadh Season, reinforcing its ability to deliver comprehensive entertainment offerings that meet audience expectations and strengthen its position as a leading global entertainment destination.